Chapter 1 - What is business and management research? An introduction to the research process
Identify five ways in which organisations gather information about you for business and management purposes.
Can a single research project satisfy the needs of both academic research and consulting? Academic research and journalism?
Review Table 1.1. Can you identify a category of research that is missed out in this table?
What do business and management researchers study? Identify at least one study from your classes or textbooks for each level of the hierarchy presented in Figure 1.1.
What research projects have you carried out so far in your course of study? Why did you do them? What did you find out?
Which of the projects would we classify as academic research projects?
Which would we classify as practical research projects?
What are the differences between the two?
Is most business and management research applied to solving practical business and management problems, or basic research?
What are the four stages of business and management research?
How can project stakeholders influence the definition, design, doing, and description of a research project?
Identify the stakeholders in a recent research project or other project that you have carried out. What were the needs of each stakeholder and how were they expressed, if at all? If you have carried out projects previously, what have you learned about the management of stakeholders from this experience?
Chapter 2 - How do I manage the research process? A systematic approach to project management
Is project management applicable to student research projects?
What is the difference between a mini-project and an activity?
How many goals should you try to achieve in a single project?
Why should objectives be “SMART”?
Are there other ways of expressing objectives than time, cost, and quality?
Why should you manage the research process systematically, as well as the research outcomes?
Why don’t groups always perform up to the potential of their most capable members?
Who is responsible if the group process falls apart? Who could you ask for advice if you start having group problems?