Understanding Business in the Global Economy

A Multi-Level Relationship Approach

by Jonathan S. Swift

Table of Contents

Introduction

PART I: THE BACKGROUND TO INTERNATIONAL BUSINESS

1. Why Nations Trade
2. The Development of International Trade

PART II: RELATIONSHIPS AT THE NATIONAL LEVEL

3. Bilateral and Multilateral Relations
4. International Trade Law
5. International Banking & Finance

PART III: RELATIONSHIPS AT THE CORPORATE LEVEL

6. The Internationalisation of Business
7. Business-to-Business Relationships
8. Corporate Communications

PART IV: RELATIONSHIPS AT THE INDIVIDUAL LEVEL

9. Personal Communications
10. Managing People in the International Environment

Conclusion: The Future of Business Relationships?