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On the Brink - ALM Members Discount

On the Brink
BUY this bookALM

Andrew Duguid
August 2014 | Hardback | 9781137299291
400 pages

£19.99 rrp £24.99

Palgrave Macmillan is delighted to be able to offer ALM members a
20% discount on Andrew Duguid's new book On The Brink. Order your copy now at the special price of just £19.99 (rrp £24.99) by entering reference code PM14TWENTY at the check out. This code also entitles you to 20% discount on all Palgrave Professional Finance books.

Instructions: Click the 'Buy this Book' button below, then 'Add to Basket'. Once you have done this, simply click on the 'Basket' link at the top of the page, where you will be able to enter the above code to receive your discount. If you have any issues, please contact orders@palgrave.com.


A fast-paced, insider account of the near-ruin and amazing recovery of the world's oldest and largest insurance market

Huge losses very nearly destroyed Lloyd's, a revered British institution, the world's largest insurance market. Ten thousand people faced big personal bills they thought profoundly unfair. They challenged a complacent institution, forcing it to confront its biggest ever crisis. This book tells what really happened, from the inside.


Andrew Duguid has written a well-balanced, but at the same time racy and highly readable history of Lloyd's near-death experience and how the market was saved. Duguid is objective, but has used his inside experience well. On The Brink is a very valuable addition to the historical record of the City of London.'-Sir Howard Davies, Former Chairman, FSA
This is a book of first-rate importance. It shows how a small number of remarkable men rescued the Lloyds insurance market from catastrophe- without recourse to a government bail-out.' -Peter Oborne, Chief Political Commentator, Daily Telegraph
Andrew Duguid's gripping account of the crisis at Lloyd's is a story of complacency, greed, regulatory failure and overly complex financial instruments. Crises are frequent; most of them are wasted. On The Brink offers a compelling story, based on wide-ranging research, of how Lloyd's showed resilience in dealing with disaster. It is essential reading for anyone interested in the turbulent history of the City of London.'-Martin Daunton, Professor of Economic History, University of Cambridge


1. Inside Out
2. Hidden Trains
3. Alarm Bells
4. Fresh Start
5. The Chasm
6. Last Chance
7. Struggling
8. Tightrope
9. Aftermath
10. Reflections​

Author biography

Andrew Duguid holds a degree in economics from the London School of Economics and an MA in marketing from Lancaster University. He began his career at Brunel University, undertaking a research project into forms of export organization, publishing (with Professor Elliott Jaques) Case Studies in Export Organisation.

He worked for an advertising agency, SH Benson, later Ogilvy & Mather, as a marketing executive for four years, before joining the UK civil service. He spent 14 years in the Department of Trade Industry (DTI), including two years as principal private secretary to two cabinet ministers and three years seconded to the No. 10 Policy Unit in the Prime Minister's Office, under Margaret Thatcher. In 1986 he left his DTI undersecretary position to join Lloyd's of London as a senior executive. He worked at Lloyd's for 14 years in several senior roles, including Director, Strategic Planning and Secretary to the Council. He was closely involved in many of the events described in this book. After that he spent four years as a senior executive at a London market insurer, Global Aerospace.