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Macmillan Higher Education Celebrating 20 years of Macmillan Study Skills

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Custom; XJTLU; Business Fundamentals

Author(s):
Publisher:

Red Globe Press

Pages: 293
Downloads:

Flyer

Further Actions:

Recommend to library

AVAILABLE FORMATS

Ebook - 9781352008203

25 November 2019

Not yet published


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Introductory textbook for students new to business.

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Introductory textbook for students new to business.

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1. Business Basics and Business Environment
2. Business Strategy and Policy
3. Marketing
4. Human Resource Management
5. Supply Chain Management
6. Information System and Information Management
7. Economics
8. Accounting and Finance
9. Entrepreneurship and Innovation
10. Corporate Social Responsibility
11. International Business.
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Tao Bai is a lecturer in Strategy and International Business at the University of Xi'an Jiaotong-Liverpool University, China

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Tao Bai is a lecturer in Strategy and International Business at the University of Xi'an Jiaotong-Liverpool University, China

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