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Macmillan Higher Education

Consumption Matters

A Psychological Perspective

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Palgrave

Pages: 192
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Paperback - 9780230201170

15 October 2011

$39.99

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What does it mean to live in a consumer society and how does this impact on our behaviour?
 
In this insightful and engaging introduction to the psychology of consumption, Cathrine Jansson-Boyd discusses the various ways...

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What does it mean to live in a consumer society and how does this impact on our behaviour?
 
In this insightful and engaging introduction to the psychology of consumption, Cathrine Jansson-Boyd discusses the various ways that consumer activities pervade our everyday lives, whether we are buying the latest trends to keep up with our peers or altering our physical looks so that we can fit the media's beauty mould.
 
Highlighting why the spread of consumption through society is so important, the book looks at the impact on both children and the environment as well as at ethical considerations. Consumption Matters is the essential starting point for both students and general readers interested in consumer psychology.

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Offers students an engaging, short and affordable introduction to consumer psychology
Covers?the hot topics?that?interest both?students?and lecturers?including shopping, ethics and the environment ?
Makes an ideal companion to?students' main textbooks in consumer psychology
?

Introduction
Young Consumers: Are they the Beauty and the Consumer Society the Beast?
Changing Our Identities by Changing Our Possessions
Consuming the Environment
Ethical Consumption
Mirror, Mirror
Consumption as a Means to Happiness
When Shopping Becomes a Burden.

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CATHRINE JANSSON-BOYD is Senior Lecturer in Psychology at Anglia Ruskin University, Cambridge, UK. She was the first person in the UK to be awarded both an Undergraduate degree and Ph.D. in Consumer Psychology. Her current research interests include aesthetics in the retail environment and impact of touch upon product evaluation.

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CATHRINE JANSSON-BOYD is Senior Lecturer in Psychology at Anglia Ruskin University, Cambridge, UK. She was the first person in the UK to be awarded both an Undergraduate degree and Ph.D. in Consumer Psychology. Her current research interests include aesthetics in the retail environment and impact of touch upon product evaluation.

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