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Effective Management

Developing yourself, others and organizations

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Red Globe Press

Pages: 480
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Paperback - 9781352007299

16 January 2020

€61.18

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Ebook - 9781352007305

30 October 2019

€49.99

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This brand new textbook has been designed to help your students to acquire or enhance their abilities in leading and developing themselves, others, and organizations. Grounded in the findings of both classic and recent...

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This brand new textbook has been designed to help your students to acquire or enhance their abilities in leading and developing themselves, others, and organizations. Grounded in the findings of both classic and recent management and leadership research, it translates the theory into rigorous yet practical advice so that students will have the skills to manage effectively and sustainably. The book takes an innovative learner-centric approach, structured around different levels of management from individual effectiveness, through to interpersonal effectiveness, and then team and organizational effectiveness. With a global focus, lively writing style, and an eye on current and future developments, it provides a succinct, accessible, and engaging look at what it means to be a manager.

Thanks to its extensive features from thought-provoking questions to global case studies, this textbook will provide you with all the necessary tools to run an introductory management course which prepares students for the managerial challenges of the 21st century. 

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  • This learner-centric and highly practice-oriented textbook takes an integrated rather than a functional perspective and puts a strong emphasis on both the leadership and the entrepreneurial role of the manager
  • It covers the main managerial challenges and presents concepts and tools for mastering them, hence the book and accompanying website can be seen as a manager's `toolbox'
  • It includes a diversity of cases and illustrative examples from a range of organizations, industries, and countries
  • It includes state-of-the-art findings from research, but presents them accessibly and always with an eye on what they mean for managerial practice
  • It covers issues that are important for managers today, including digital strategy, artificial intelligence, data analytics and decision-support systems, managing global virtual teams, diversity management, and dealing with different ethical standards in a globalized business environment

PART 1: ENHANCING PERSONAL EFFECTIVENESS
1. The manager’s role and responsibility
2. Managing and developing yourself
PART 2: ENHANCING INTERPERSONAL EFFECTIVENESS
3. Leading and developing others
4. Working in teams
5. Managing diversity across cultures
PART 3: ENHANCING ORGANIZATIONAL EFFECTIVENESS
6. Effective decision-making
7. Managing strategy
8. The execution challenge
PART 4: ENHANCING ORGANIZATIONAL SUCCESS
9. Achieving results
10. The entrepreneurial manager
APPENDIX: A very brief history of effective management.

  • Interactive multiple choice questions for each chapter which allow students to test their knowledge and understanding
  • Web links to videos and interviews with managers from around the world, as well as key learning and discussion points
  • Self-development and self-test forms and questionnaires
  • Glossary and flashcards to help students learn the key terms from the book

This highly practical book is relevant to today's dynamic work environment where change, empowerment, leadership, and the entrepreneurial role of managers are core themes. The case studies, insights, and illustrative examples alongside the findings from research make this text a perfect fit for any practice-oriented management course! – Florentin Popescu, Arnhem Business School, The Netherlands
As the world becomes more complex, management becomes increasingly challenging. This heightens the value of effective management. In this easily readable and eminently practical textbook, Sternad demonstrates the necessary tools, knowledge, and skills to succeed in the work environment of the 21st century. – Allan J. Sim, University of Aberdeen, UK
Sternad gets it right with his comprehensive overview and effective structure - one can literally see the line of thought and follow it. The appendix on the history of management alone is worth buying this book! Moreover, the emphasis on the need for self-management as well as the key role of leadership for managing others is commendable. While management has come a long way, it is baffling why so many mistakes are still made. Sternad's book can hopefully fill a gap by stressing the need for consistent excellence in management to achieve organizational goals. – Roland Berberich, Xi’an Jiaotong-Liverpool University, China
This is an extremely valuable text for undergraduate, postgraduate and executive development courses in management. It demonstrates the realities of managerial work through real-life challenges and case studies. – Jennifer Nzonzo, Monash University, South Africa
Sternad has created a most valuable learner-centered resource. It provides well-selected, state-of-the-art examples from around the globe focusing on effective managerial practice and people-oriented leadership. Discussing topics such as appreciating diversity, intercultural collaboration, and virtual teamwork, Sternad emphasizes the opportunities and challenges that emerge in our digitalized and globalized environment. In doing so, he illustrates the importance of values-based and ethical behavior for an organization to be sustainably successful. Based on seminal and current research, this textbook offers the latest insights into practical management that students will appreciate and benefit from. – Alain Neher, Charles Sturt University, Australia
Effective Management helps readers to develop key skills for the workplace. I would definitely recommend this book to my students! – Scott Tuppen, Swansea University, UK
An ambitious and brave undertaking - I am particularly impressed by the emphasis on developing learners' management skills and career readiness. This approach injects life into management study, making it an exciting contribution to the discipline which I applaud enthusiastically. – Henry Shi, University of Adelaide, Australia
Effective Management is a well-researched text that provides thoughtful consideration of the application of management theory in practice. Key themes of relevance to managers today are presented in an interesting and accessible manner. The book provides a useful resource for both students on academic programs and practitioners across all sectors. – Dorothy McKee, Ulster University, UK and Dorothy McKee Consulting.
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Dr. Dietmar Sternad is Professor of International Management and Program Director of the International Business Management masterʼs degree at Carinthia University of Applied Sciences / Fachhochschule Kärnten (Austria). Dietmar teaches several management and leadership-related subjects at undergraduate, graduate, and executive level. He has also given lectures at universities and business schools in Belgium, Finland, France, Ireland, Italy, Poland, and Slovenia, is an alumnus of the IMTA (CEEMAN) and GloColl (Harvard Business School) management teachersʼ programs, and has received several national and international awards for creating case-based teaching materials (e.g. from the Academy of Management and...

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Dr. Dietmar Sternad is Professor of International Management and Program Director of the International Business Management masterʼs degree at Carinthia University of Applied Sciences / Fachhochschule Kärnten (Austria). Dietmar teaches several management and leadership-related subjects at undergraduate, graduate, and executive level. He has also given lectures at universities and business schools in Belgium, Finland, France, Ireland, Italy, Poland, and Slovenia, is an alumnus of the IMTA (CEEMAN) and GloColl (Harvard Business School) management teachersʼ programs, and has received several national and international awards for creating case-based teaching materials (e.g. from the Academy of Management and Emerald Publishing) and for teaching quality (he was the first management professor ever to receive the Austrian State Prize for Teaching ExcellenceArs docendi”). 


In his prior managerial career, Dietmar was Managing Director and Publisher of one of Austriaʼs leading trade book publishing groups and the CEO of Sloveniaʼs highest-circulation daily newspaper. He also contributed to the founding of a market-leading cooking website. He is a strategy consultant and has developed and led several in-house executive leadership education programs for multinational enterprises.



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