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Microeconomics (2nd Edition)

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Worth

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Hardcover - 9781464187025

16 December 2015

NZ$234.95

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This core intermediate microeconomics textbook bridges the gap between today’s theory and practice in microeconomics. As well as teaching economics, the authors are active microeconomics researchers, lending this title a...

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This core intermediate microeconomics textbook bridges the gap between today’s theory and practice in microeconomics. As well as teaching economics, the authors are active microeconomics researchers, lending this title a strong empirical dimension.

Case studies and plenty of examples from a range of sources show how microeconomic theory informs consumer and producer decision making in real situations. Students are enabled to test theory and successfully apply it, helping them to answer two critical questions; "Do people and firms really act as theory suggests?" and "How can someone use microeconomics in a practical way?”. 

A comprehensive text, ideal for undergraduate Microeconomics courses.

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  • Freakonomics essays apply economic analysis to common phenomena, including 3D printers and Yelp, helping to foster economic intuition
  • Figure It Out worked-out problems walk students through the process of how to use economic tools and analysis to think through a problem and develop its solution
  • Make the Grade essays point out common pitfalls and help students navigate through the finer points of micro theory

  • New case studies throughout the text, on topics ranging from patent length and drug development to highly-paid professional athletes and the sunk cost fallacy
  • A new chapter, Factor Markets (Ch. 13) brings all the content on factor markets into one chapter
  • End-of-chapter problems have been revised, with one now in every section of the book
Table of Contents from Book
1. Adventures in Microeconomics
2. Supply and Demand
3. Using Supply and Demand to Analyze Markets
4. Consumer Behavior
5. Individual and Market Demand
6. Producer Behavior
7. Costs
8. Supply in a Competitive Market
9. Market Power and Monopoly
10. Market Power and Pricing Strategies
11. Imperfect Competition
12. Game Theory
13. Factor Markets
14. Investment, Time, and Insurance
15. General Equilibrium
16. Asymmetric Information
17. Externalities and Public Goods
18. Behavioral and Experimental Economics.
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Austan D. Goolsbee serves as a member of the US Census-Advisory Committee, a research associate for the National Bureau of Economic Research, a research fellow for the American Bar Foundation, a columnist for the New York Times and an economic advisor to Barack Obama.

Steven Levitt is the William B. Ogden Distinguished Service Professor of Economics at the University of Chicago, USA.

Chad Syverson's research spans several topics, with a particular focus on the interactions of firm structure, market structure, and productivity.

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Austan D. Goolsbee serves as a member of the US Census-Advisory Committee, a research associate for the National Bureau of Economic Research, a research fellow for the American Bar Foundation, a columnist for the New York Times and an economic advisor to Barack Obama.

Steven Levitt is the William B. Ogden Distinguished Service Professor of Economics at the University of Chicago, USA.

Chad Syverson's research spans several topics, with a particular focus on the interactions of firm structure, market structure, and productivity.

Show Less

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