The new edition of this highly successful and popular textbook is a comprehensive, easy-to-follow guide to using and interpreting all the quantitative techniques that students will encounter in their later business and financial careers; from fundamental principles through to more advanced applications. Topics are explained in a clear, friendly step-by-step style, accompanied by examples, exercises and activities, making the text ideal for self-tuition or for the student with no experience or confidence in working with numbers. This highly successful learning-by-doing approach, coupled with the book’s clear structure, will enable even the most maths-phobic student to understand these essential mathematical skills. Comprehensive in both its scope of coverage and the range of abilities it caters for, this remains a core textbook for undergraduate students of business, management and finance, for whom Quantitative Methods modules will be a key component. It will also appeal to those on related MBA and postgraduate courses.

• Includes an optional introduction to mathematics from GCSE onwards to allow for revision and gap-filling, and so means the book can be used for a range of mathematical abilities and backgrounds
  
• User-friendly and engaging non-technical writing style avoids excessive theory and jargon
  
• Companion website offers market-leading depth of resources (testbank, PowerPoint slides, and assessment guide for lecturers; Students get self-test practice questions, data sets, and extra exercises
  
• An abundance of examples, exercises and practice activities
  
• Popular business modelling section for applying decision-making skills